Effective date: [05 september 2025]
This Privacy Policy explains how EpicLoots (“we”, “us”, “our”) collects, uses, discloses, and safeguards your information when you visit https://epicloots.org/ and purchase digital game keys and in-game items. By using our website and services, you agree to this policy.
1) Data Controller
EpicLoots is the data controller for personal information processed through this website.
Contact: support@epicloots.org
[Add your company/legal entity name and postal address here.]
2) Information we collect
- Personal identifiers: name, email, billing/shipping address, country, phone (if provided).
- Payment & transactional data: order details, partial payment info (processed by payment providers), invoices, refunds.
- Technical data: IP address, device/browser type, OS, pages viewed, referrer, approximate location, cookie IDs.
- Communications: messages you send us (support forms, emails).
- Account data (if you register): login, preferences, order history.
3) How we collect data
- Directly from you: checkout, account creation, forms, email/support.
- Automatically: via cookies/analytics (see Cookie Policy).
- From third parties: payment processors (e.g., Stripe/PayPal), anti-fraud services, courier/address validation tools (if used).
4) How we use your information
- Process and fulfill orders (including issuing/ delivering digital product keys or in-game items).
- Communicate about orders, support, service updates, and important notices.
- Personalize, operate, secure, and improve our website.
- Analytics and performance measurement (if consented).
- Comply with legal obligations (tax, accounting, KYC/AML where required) and prevent fraud/abuse.
Legal bases (UK GDPR): performance of a contract, legitimate interests (e.g., fraud prevention, service improvement), consent (for marketing/analytics cookies), and legal obligations.
5) Sharing & disclosures
We may share personal data with:
- Payment processors & fraud-prevention providers (e.g., Stripe, PayPal) to complete transactions.
- E-commerce & infrastructure providers (e.g., WooCommerce plugins, hosting/CDN, email delivery).
- Analytics/marketing providers (only with consent for non-essential cookies).
- Professional advisors and authorities where required by law.
We do not sell personal data.
6) Email communication & marketing
We send transactional emails (order confirmations, delivery details, support replies).
Marketing emails are sent only if you opt in; you can unsubscribe anytime via the link in each email.
7) Cookies & tracking
See our Cookie Policy for details on the cookies we use and how to manage your preferences.
8) Data retention
We retain data for as long as necessary to fulfil the purposes above, including:
- orders and invoicing records: typically 6 years (accounting/legal);
- support records: for the period needed to handle your request and maintain service integrity;
- analytics/marketing data: as per your consent and tool retention settings.
9) Your rights
Subject to legal limits, you may have the right to request:
- access to your data;
- rectification or deletion;
- restriction or objection to processing;
- portability (applicable cases);
- withdrawal of consent (e.g., analytics/marketing).
Contact support@epicloots.org. You may also complain to the ICO (UK regulator) if you believe your rights were infringed.
10) International transfers
Where our providers are outside the UK/EEA, we rely on appropriate safeguards (e.g., UK IDTA, EU SCCs, or adequacy decisions).
11) Security
We use technical and organisational measures appropriate to the risk (e.g., HTTPS, access controls). No method is 100% secure, but we aim to protect your data to industry standards.
12) Third-party links
Our site may link to third-party websites we don’t control. Review their privacy policies before providing personal data.
13) Changes to this policy
We may update this Privacy Policy periodically. Updates will appear on this page with a new effective date.
Contact us:
Company number 16652533
128 City Road, London, United Kingdom, EC1V 2NX
Email: info@epicloots.org